{"id":4194,"date":"2025-04-08T11:41:36","date_gmt":"2025-04-08T11:41:36","guid":{"rendered":"https:\/\/masergrup.com\/aecoc-publica-un-reportatge-sobre-masergrup-un-exemple-devolucio-empresarial\/"},"modified":"2025-04-08T11:55:57","modified_gmt":"2025-04-08T11:55:57","slug":"aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution","status":"publish","type":"post","link":"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/","title":{"rendered":"AECOC publishes a feature on Masergrup: a story of business evolution"},"content":{"rendered":"<p>We\u2019re proud to share that the <strong>Association of Manufacturers and Distributors (<a href=\"https:\/\/www.aecoc.es\/\">AECOC<\/a>)<\/strong>, one of the largest business organizations in Spain bringing together companies across the entire value chain \u2014from production to distribution\u2014, has published a feature about <strong>Masergrup<\/strong> titled <strong>\u201c<a href=\"https:\/\/www.aecoc.es\/articulos\/c84-masergrup-de-comprar-y-vender-a-fabricar\/\">From Buying and Selling to Manufacturing<\/a><\/strong><strong>\u201d<\/strong><\/p>\n<p>This recognition from such a respected platform not only fills us with pride but also highlights our journey of transformation, resilience, and innovation.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>The article traces the career of our founder,<\/strong> <strong>Xavier Mart\u00ednez i Serra<\/strong>, from <a href=\"https:\/\/masergrup.com\/grupo-evolucion\/#historia\">his early days<\/a> as a sales rep in the paint industry to the founding of <strong>Tecnol<\/strong> in 1997 \u2014 the starting point of what is now Masergrup. After a decade of success, the 2008 crisis marked a turning point that pushed us to diversify and go international.<\/p>\n<p>What began with construction-related products eventually evolved \u2014almost by chance\u2014 into the food sector, with the purchase of a former juice factory owned by the Pago brand. This move led to the creation of new business lines like <strong>Fruselva<\/strong> (baby food in pouch format) and <strong>Costa Concentrados Levantinos<\/strong> (soups, creams, and plant-based drinks), as well as the integration of<strong> Mir\u00f3 Vermouth<\/strong>, while continuing to grow Tecnol, which now focuses on technical products, urban equipment, and innovative solutions.<\/p>\n<p>With over <strong>1,000 employees<\/strong> and a turnover exceeding 150 million euros, Masergrup stands today as a diversified and competitive business ecosystem, committed to manufacturing high-value, highly productive and innovative products.<\/p>\n<p>&nbsp;<\/p>\n<p>We sincerely thank Association of Manufacturers and Distributors for featuring our story and sharing it as an example of how to turn crises into opportunities and how, with vision, effort and talent, great projects can come to life.<\/p>\n<p>&nbsp;<\/p>\n<p><em>Photo: AECOC<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019re proud to share that the Association of Manufacturers and Distributors (AECOC), one of the largest business organizations in Spain bringing together companies across the entire value chain \u2014from production to distribution\u2014, has published a feature about Masergrup titled \u201cFrom Buying and Selling to Manufacturing\u201d This recognition from such a respected platform not only fills [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4189,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[44],"tags":[],"class_list":["post-4194","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-masergrup-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AECOC publishes a feature on Masergrup: a story of business evolution - MASERGRUP<\/title>\n<meta name=\"description\" content=\"The Association of Manufacturers and Distributors (AECOC) has published a report on Masergrup &quot;From buying and selling to manufacturing.&quot;\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AECOC publishes a feature on Masergrup: a story of business evolution - MASERGRUP\" \/>\n<meta property=\"og:description\" content=\"The Association of Manufacturers and Distributors (AECOC) has published a report on Masergrup &quot;From buying and selling to manufacturing.&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/\" \/>\n<meta property=\"og:site_name\" content=\"MASERGRUP\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-08T11:41:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-08T11:55:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/masergrup.com\/wp-content\/uploads\/2025\/04\/Foto-recurso-Masergrup-1024x683-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"683\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"masergrup\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"masergrup\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/\"},\"author\":{\"name\":\"masergrup\",\"@id\":\"https:\/\/masergrup.com\/#\/schema\/person\/057d09b5f555d5cedad34994275a53f3\"},\"headline\":\"AECOC publishes a feature on Masergrup: a story of business evolution\",\"datePublished\":\"2025-04-08T11:41:36+00:00\",\"dateModified\":\"2025-04-08T11:55:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/\"},\"wordCount\":286,\"publisher\":{\"@id\":\"https:\/\/masergrup.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/masergrup.com\/wp-content\/uploads\/2025\/04\/Foto-recurso-Masergrup-1024x683-1.jpg\",\"articleSection\":[\"Masergrup-en\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/\",\"url\":\"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/\",\"name\":\"AECOC publishes a feature on Masergrup: a story of business evolution - MASERGRUP\",\"isPartOf\":{\"@id\":\"https:\/\/masergrup.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/masergrup.com\/wp-content\/uploads\/2025\/04\/Foto-recurso-Masergrup-1024x683-1.jpg\",\"datePublished\":\"2025-04-08T11:41:36+00:00\",\"dateModified\":\"2025-04-08T11:55:57+00:00\",\"description\":\"The Association of Manufacturers and Distributors (AECOC) has published a report on Masergrup \\\"From buying and selling to manufacturing.\\\"\",\"breadcrumb\":{\"@id\":\"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/#primaryimage\",\"url\":\"https:\/\/masergrup.com\/wp-content\/uploads\/2025\/04\/Foto-recurso-Masergrup-1024x683-1.jpg\",\"contentUrl\":\"https:\/\/masergrup.com\/wp-content\/uploads\/2025\/04\/Foto-recurso-Masergrup-1024x683-1.jpg\",\"width\":1024,\"height\":683,\"caption\":\"Association of Manufacturers and Distributors\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/masergrup.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"AECOC publishes a feature on Masergrup: a story of business evolution\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/masergrup.com\/#website\",\"url\":\"https:\/\/masergrup.com\/\",\"name\":\"MASERGRUP\",\"description\":\"MASERGRUP |  Pasi\u00f3n por la industria, la sostenibilidad, la innovaci\u00f3n, el medioambiente y las personas |\",\"publisher\":{\"@id\":\"https:\/\/masergrup.com\/#organization\"},\"alternateName\":\"Grup industrial Masergrup\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/masergrup.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/masergrup.com\/#organization\",\"name\":\"MASERGRUP\",\"url\":\"https:\/\/masergrup.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/masergrup.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/masergrup.com\/wp-content\/uploads\/2024\/06\/Logo_masergrup.png\",\"contentUrl\":\"https:\/\/masergrup.com\/wp-content\/uploads\/2024\/06\/Logo_masergrup.png\",\"width\":318,\"height\":192,\"caption\":\"MASERGRUP\"},\"image\":{\"@id\":\"https:\/\/masergrup.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/es.linkedin.com\/company\/serveis-i-administracions-masergrup-sl\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/masergrup.com\/#\/schema\/person\/057d09b5f555d5cedad34994275a53f3\",\"name\":\"masergrup\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/masergrup.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/442251953f111b43a4668103c7b7c09aa35690e525473fb0bb9db0681ee9c0c3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/442251953f111b43a4668103c7b7c09aa35690e525473fb0bb9db0681ee9c0c3?s=96&d=mm&r=g\",\"caption\":\"masergrup\"},\"sameAs\":[\"https:\/\/masergrup.com\"],\"url\":\"https:\/\/masergrup.com\/en\/author\/masergrup\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"AECOC publishes a feature on Masergrup: a story of business evolution - MASERGRUP","description":"The Association of Manufacturers and Distributors (AECOC) has published a report on Masergrup \"From buying and selling to manufacturing.\"","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/","og_locale":"en_US","og_type":"article","og_title":"AECOC publishes a feature on Masergrup: a story of business evolution - MASERGRUP","og_description":"The Association of Manufacturers and Distributors (AECOC) has published a report on Masergrup \"From buying and selling to manufacturing.\"","og_url":"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/","og_site_name":"MASERGRUP","article_published_time":"2025-04-08T11:41:36+00:00","article_modified_time":"2025-04-08T11:55:57+00:00","og_image":[{"width":1024,"height":683,"url":"https:\/\/masergrup.com\/wp-content\/uploads\/2025\/04\/Foto-recurso-Masergrup-1024x683-1.jpg","type":"image\/jpeg"}],"author":"masergrup","twitter_misc":{"Written by":"masergrup","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/#article","isPartOf":{"@id":"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/"},"author":{"name":"masergrup","@id":"https:\/\/masergrup.com\/#\/schema\/person\/057d09b5f555d5cedad34994275a53f3"},"headline":"AECOC publishes a feature on Masergrup: a story of business evolution","datePublished":"2025-04-08T11:41:36+00:00","dateModified":"2025-04-08T11:55:57+00:00","mainEntityOfPage":{"@id":"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/"},"wordCount":286,"publisher":{"@id":"https:\/\/masergrup.com\/#organization"},"image":{"@id":"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/#primaryimage"},"thumbnailUrl":"https:\/\/masergrup.com\/wp-content\/uploads\/2025\/04\/Foto-recurso-Masergrup-1024x683-1.jpg","articleSection":["Masergrup-en"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/","url":"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/","name":"AECOC publishes a feature on Masergrup: a story of business evolution - MASERGRUP","isPartOf":{"@id":"https:\/\/masergrup.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/#primaryimage"},"image":{"@id":"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/#primaryimage"},"thumbnailUrl":"https:\/\/masergrup.com\/wp-content\/uploads\/2025\/04\/Foto-recurso-Masergrup-1024x683-1.jpg","datePublished":"2025-04-08T11:41:36+00:00","dateModified":"2025-04-08T11:55:57+00:00","description":"The Association of Manufacturers and Distributors (AECOC) has published a report on Masergrup \"From buying and selling to manufacturing.\"","breadcrumb":{"@id":"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/#primaryimage","url":"https:\/\/masergrup.com\/wp-content\/uploads\/2025\/04\/Foto-recurso-Masergrup-1024x683-1.jpg","contentUrl":"https:\/\/masergrup.com\/wp-content\/uploads\/2025\/04\/Foto-recurso-Masergrup-1024x683-1.jpg","width":1024,"height":683,"caption":"Association of Manufacturers and Distributors"},{"@type":"BreadcrumbList","@id":"https:\/\/masergrup.com\/en\/aecoc-publishes-a-feature-on-masergrup-a-story-of-business-evolution\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/masergrup.com\/"},{"@type":"ListItem","position":2,"name":"AECOC publishes a feature on Masergrup: a story of business evolution"}]},{"@type":"WebSite","@id":"https:\/\/masergrup.com\/#website","url":"https:\/\/masergrup.com\/","name":"MASERGRUP","description":"MASERGRUP |  Pasi\u00f3n por la industria, la sostenibilidad, la innovaci\u00f3n, el medioambiente y las personas |","publisher":{"@id":"https:\/\/masergrup.com\/#organization"},"alternateName":"Grup industrial Masergrup","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/masergrup.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/masergrup.com\/#organization","name":"MASERGRUP","url":"https:\/\/masergrup.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/masergrup.com\/#\/schema\/logo\/image\/","url":"https:\/\/masergrup.com\/wp-content\/uploads\/2024\/06\/Logo_masergrup.png","contentUrl":"https:\/\/masergrup.com\/wp-content\/uploads\/2024\/06\/Logo_masergrup.png","width":318,"height":192,"caption":"MASERGRUP"},"image":{"@id":"https:\/\/masergrup.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/es.linkedin.com\/company\/serveis-i-administracions-masergrup-sl"]},{"@type":"Person","@id":"https:\/\/masergrup.com\/#\/schema\/person\/057d09b5f555d5cedad34994275a53f3","name":"masergrup","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/masergrup.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/442251953f111b43a4668103c7b7c09aa35690e525473fb0bb9db0681ee9c0c3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/442251953f111b43a4668103c7b7c09aa35690e525473fb0bb9db0681ee9c0c3?s=96&d=mm&r=g","caption":"masergrup"},"sameAs":["https:\/\/masergrup.com"],"url":"https:\/\/masergrup.com\/en\/author\/masergrup\/"}]}},"_links":{"self":[{"href":"https:\/\/masergrup.com\/en\/wp-json\/wp\/v2\/posts\/4194","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/masergrup.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masergrup.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masergrup.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masergrup.com\/en\/wp-json\/wp\/v2\/comments?post=4194"}],"version-history":[{"count":3,"href":"https:\/\/masergrup.com\/en\/wp-json\/wp\/v2\/posts\/4194\/revisions"}],"predecessor-version":[{"id":4197,"href":"https:\/\/masergrup.com\/en\/wp-json\/wp\/v2\/posts\/4194\/revisions\/4197"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/masergrup.com\/en\/wp-json\/wp\/v2\/media\/4189"}],"wp:attachment":[{"href":"https:\/\/masergrup.com\/en\/wp-json\/wp\/v2\/media?parent=4194"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masergrup.com\/en\/wp-json\/wp\/v2\/categories?post=4194"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masergrup.com\/en\/wp-json\/wp\/v2\/tags?post=4194"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}