{"id":4823,"date":"2025-09-19T09:09:35","date_gmt":"2025-09-19T09:09:35","guid":{"rendered":"https:\/\/masergrup.com\/masergrup-orgull-de-territori-miro-vermouth-i-casa-navas-celebren-les-festes-de-misericordia\/"},"modified":"2025-09-19T09:13:47","modified_gmt":"2025-09-19T09:13:47","slug":"masergrup-proud-of-our-roots-miro-vermouth-and-casa-navas-celebrate-the-misericordia-festivities","status":"publish","type":"post","link":"https:\/\/masergrup.com\/en\/masergrup-proud-of-our-roots-miro-vermouth-and-casa-navas-celebrate-the-misericordia-festivities\/","title":{"rendered":"MaserGrup, proud of our roots: Mir\u00f3 Vermouth and Casa Nav\u00e0s celebrate the Miseric\u00f2rdia Festivities"},"content":{"rendered":"<p>This Thursday, <strong data-start=\"2023\" data-end=\"2037\">Casa Nav\u00e0s<\/strong>, one of the most iconic Modernist buildings in Catalonia and part of <strong data-start=\"2107\" data-end=\"2120\">MaserGrup<\/strong>, hosted the <a href=\"https:\/\/www.diaridetarragona.com\/reus\/240202\/casa-navas-tutiple-per-presentacio-l-especial-misericordia-diari.html\">presentation of the special<\/a> edition of the <strong data-start=\"2176\" data-end=\"2209\">2025 Miseric\u00f2rdia Festivities<\/strong>. The event gathered around a hundred political, business, social, and cultural representatives from Reus, where the connection between heritage, tradition, and business was more present than ever.<\/p>\n<p data-start=\"2410\" data-end=\"2740\">At <strong data-start=\"2413\" data-end=\"2426\">MaserGrup<\/strong>, we have always stood by our roots and our territory, supporting initiatives that highlight the culture and traditions that shape our identity. That is why we are especially proud that two of our brands, <strong data-start=\"2631\" data-end=\"2648\">Mir\u00f3 Vermouth<\/strong> and <strong data-start=\"2653\" data-end=\"2667\">Casa Nav\u00e0s<\/strong>, played a leading role in this event of great importance for the city.<\/p>\n<p data-start=\"2742\" data-end=\"3129\">The general director of Mir\u00f3 Vermouth, <strong data-start=\"2781\" data-end=\"2799\">Montse Caelles<\/strong>, took part in the round table <em data-start=\"2830\" data-end=\"2908\">\u201cMiseric\u00f2rdia Today: dialogue between institutions, citizens and businesses\u201d<\/em>. In her speech, she underlined the role of vermouth as a symbol of Reus, the historic bond between Mir\u00f3 and the festivities, and the importance of projecting the city into the future while keeping its traditions alive.<\/p>\n<p data-start=\"3131\" data-end=\"3444\">With this event, we celebrate not only the Miseric\u00f2rdia Festivities, but also the ability to <strong data-start=\"3224\" data-end=\"3281\">build bridges between heritage, culture, and business<\/strong>. At <strong data-start=\"3286\" data-end=\"3299\">MaserGrup<\/strong>, we believe that this connection with our territory is what inspires us to keep innovating and growing without ever losing sight of our roots.<\/p>\n<p data-start=\"3446\" data-end=\"3634\">During these special days, we raise our glass with <strong data-start=\"3497\" data-end=\"3514\">Mir\u00f3 Vermouth<\/strong> and from <strong data-start=\"3524\" data-end=\"3538\">Casa Nav\u00e0s<\/strong> to toast to Miseric\u00f2rdia Festivities filled with tradition, pride, and unforgettable moments.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This Thursday, Casa Nav\u00e0s, one of the most iconic Modernist buildings in Catalonia and part of MaserGrup, hosted the presentation of the special edition of the 2025 Miseric\u00f2rdia Festivities. The event gathered around a hundred political, business, social, and cultural representatives from Reus, where the connection between heritage, tradition, and business was more present than [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4819,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[44],"tags":[],"class_list":["post-4823","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-masergrup-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MaserGrup, proud of our roots: Mir\u00f3 Vermouth and Casa Nav\u00e0s celebrate the Miseric\u00f2rdia Festivities - MASERGRUP<\/title>\n<meta name=\"description\" content=\"In these days of celebration, we raise our glasses with Mir\u00f3 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