{"id":4946,"date":"2025-10-17T11:27:43","date_gmt":"2025-10-17T11:27:43","guid":{"rendered":"https:\/\/masergrup.com\/miro-vermouth-i-forn-sistare-encenen-reus-amb-la-coca-ganxeta\/"},"modified":"2025-10-17T11:31:22","modified_gmt":"2025-10-17T11:31:22","slug":"miro-vermouth-and-forn-sistare-light-up-reus-with-the-coca-ganxeta","status":"publish","type":"post","link":"https:\/\/masergrup.com\/en\/miro-vermouth-and-forn-sistare-light-up-reus-with-the-coca-ganxeta\/","title":{"rendered":"Mir\u00f3 Vermouth and Forn Sistar\u00e9 light up Reus with the Coca Ganxeta"},"content":{"rendered":"<p>At <strong data-start=\"2014\" data-end=\"2027\">MaserGrup<\/strong>, we are proud to see how one of our most emblematic brands, <strong data-start=\"2088\" data-end=\"2105\">Mir\u00f3 Vermouth<\/strong>, continues to strengthen its bond with <strong data-start=\"2145\" data-end=\"2153\">Reus<\/strong> and the local territory through initiatives that bring together <strong data-start=\"2218\" data-end=\"2263\">gastronomy, tradition, and local identity<\/strong>.<\/p>\n<p data-start=\"2268\" data-end=\"2688\">On <strong data-start=\"2271\" data-end=\"2285\">October 17<\/strong>, the <strong data-start=\"2291\" data-end=\"2311\">Casa Rull Garden<\/strong> hosted the official presentation of the <strong data-start=\"2352\" data-end=\"2368\">Coca Ganxeta<\/strong>, a project led by <strong data-start=\"2387\" data-end=\"2404\">Mir\u00f3 Vermouth<\/strong> in collaboration with master baker <strong data-start=\"2440\" data-end=\"2465\">Xavier P\u00e0mies Sistar\u00e9<\/strong>, brand ambassador and a benchmark of Reus craftsmanship. The Coca Ganxeta is much more than a gastronomic creation: it is <strong data-start=\"2588\" data-end=\"2685\">a tribute to the city, to vermouth, and to the traditional crafts that keep its essence alive<\/strong>.<\/p>\n<p data-start=\"2690\" data-end=\"3142\">On <strong data-start=\"2693\" data-end=\"2707\">October 24<\/strong> at <strong data-start=\"2711\" data-end=\"2721\">7 p.m.<\/strong>, the <strong data-start=\"2727\" data-end=\"2746\">Mercadal Square<\/strong> will become the stage for a large public celebration. <strong data-start=\"2801\" data-end=\"2818\">Xavier P\u00e0mies<\/strong> will prepare a <strong data-start=\"2834\" data-end=\"2856\">45-metre-long coca<\/strong>, made with bread and <strong data-start=\"2878\" data-end=\"2912\">caramelized with Mir\u00f3 Vermouth<\/strong>, stretching <strong data-start=\"2925\" data-end=\"2961\">from the City Hall to Casa Nav\u00e0s<\/strong>, uniting two architectural and emotional symbols of the city. It will be a historic image that fills the heart of Reus with the unmistakable aroma of its most authentic vermouth.<\/p>\n<p data-start=\"3144\" data-end=\"3432\">The event will conclude with a <strong data-start=\"3175\" data-end=\"3193\">public tasting<\/strong> of the Coca Ganxeta, with <strong data-start=\"3220\" data-end=\"3243\">over 1,500 servings<\/strong> available. In addition, local restaurants in the Mercadal area will offer <strong data-start=\"3318\" data-end=\"3366\">Mir\u00f3 Vermouth at a special price of one euro<\/strong>, inviting everyone to raise a glass to this symbolic milestone.<\/p>\n<p data-start=\"3434\" data-end=\"3827\" data-is-last-node=\"\" data-is-only-node=\"\">At <strong data-start=\"3437\" data-end=\"3450\">MaserGrup<\/strong>, we see this initiative as a clear example of our <strong data-start=\"3501\" data-end=\"3549\">commitment to the territory and local talent<\/strong>. Projects like this reflect how the companies within our group \u2014such as <strong data-start=\"3622\" data-end=\"3679\"><a href=\"https:\/\/masergrup.com\/en\/companies\/#Miro\">Mir\u00f3 Vermouth<\/a>, <a href=\"https:\/\/www.fornsistare.com\/\">Forn Sistar\u00e9<\/a>, Fruselva, and Casa Nav\u00e0s<\/strong>\u2014 work to <strong data-start=\"3689\" data-end=\"3744\">promote the heritage, culture, and identity of Reus<\/strong> across different fields, from gastronomy and art to innovation and sustainability.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>At MaserGrup, we are proud to see how one of our most emblematic brands, Mir\u00f3 Vermouth, continues to strengthen its bond with Reus and the local territory through initiatives that bring together gastronomy, tradition, and local identity. On October 17, the Casa Rull Garden hosted the official presentation of the Coca Ganxeta, a project led [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4941,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[40],"tags":[],"class_list":["post-4946","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-miro-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mir\u00f3 Vermouth and Forn Sistar\u00e9 light up Reus with the Coca Ganxeta - MASERGRUP<\/title>\n<meta name=\"description\" content=\"Presentation of Coca Ganxeta, a proposal promoted by Mir\u00f3 Vermouth with the collaboration of master baker Xavier P\u00e0mies Sistar\u00e9\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/masergrup.com\/en\/miro-vermouth-and-forn-sistare-light-up-reus-with-the-coca-ganxeta\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mir\u00f3 Vermouth and Forn Sistar\u00e9 light up Reus with the Coca Ganxeta - 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