{"id":5456,"date":"2026-05-04T09:06:35","date_gmt":"2026-05-04T09:06:35","guid":{"rendered":"https:\/\/masergrup.com\/masergrup-celebra-el-reconeixement-decovadis-silver-a-fruselva-com-a-impuls-de-la-seva-estrategia-de-sostenibilitat\/"},"modified":"2026-05-04T10:15:14","modified_gmt":"2026-05-04T10:15:14","slug":"masergrup-celebrates-fruselvas-ecovadis-silver-recognition-as-a-boost-to-its-sustainability-strategy","status":"publish","type":"post","link":"https:\/\/masergrup.com\/en\/masergrup-celebrates-fruselvas-ecovadis-silver-recognition-as-a-boost-to-its-sustainability-strategy\/","title":{"rendered":"MaserGrup celebrates Fruselva\u2019s EcoVadis Silver recognition as a boost to its sustainability strategy"},"content":{"rendered":"<p>At <strong data-start=\"3043\" data-end=\"3056\">MaserGrup<\/strong>, the business group to which <a href=\"https:\/\/masergrup.com\/en\/companies\/#Fruselva\">Fruselva<\/a> belongs, we would like to highlight the achievement of the <strong data-start=\"3154\" data-end=\"3179\">EcoVadis Silver Medal<\/strong> by our company specialized in food solutions for infant nutrition, in its very first sustainability assessment.<\/p>\n<p data-start=\"3293\" data-end=\"3643\">This recognition places Fruselva in the <strong data-start=\"3333\" data-end=\"3361\">89th percentile globally<\/strong>, ranking among the <strong data-start=\"3381\" data-end=\"3405\">top 15% of companies<\/strong> evaluated in ESG (environmental, social and governance) criteria according to the EcoVadis international standard, one of the leading benchmarks used by companies worldwide to assess sustainability performance across their supply chains.<\/p>\n<p data-start=\"3645\" data-end=\"3961\">The <a href=\"https:\/\/masergrup.com\/en\/companies\/#Fruselva\">EcoVadis<\/a> assessment rigorously evaluates key areas such as environmental impact, labor practices, business ethics, and sustainable procurement policies, based on verified evidence. In this context, the result is particularly significant as it comes from Fruselva\u2019s first participation in this evaluation process.<\/p>\n<p data-start=\"3963\" data-end=\"4348\">For MaserGrup, this recognition reinforces the group\u2019s global strategy, based on the integration of ESG criteria across all its business areas and the promotion of responsible, sustainable business models focused on long-term value creation. Sustainability is not only a strategic pillar, but a transversal principle in the management and development of all companies within the group.<\/p>\n<p data-start=\"4350\" data-end=\"4796\">In recent years, Fruselva has developed a strategy focused on integrating sustainability criteria throughout its entire value chain, from raw material sourcing to final product distribution. This approach is complemented by its alignment with leading international frameworks such as <strong data-start=\"4634\" data-end=\"4658\">B Corp certification<\/strong>, its status as a signatory of the <strong data-start=\"4693\" data-end=\"4726\">United Nations Global Compact<\/strong>, and its alignment with the <strong data-start=\"4755\" data-end=\"4795\">Sustainable Development Goals (SDGs)<\/strong>.<\/p>\n<p data-start=\"4798\" data-end=\"5079\">At MaserGrup, we see this recognition as another step in consolidating a solid, competitive business model committed to its environment. Fruselva\u2019s EcoVadis Silver Medal highlights the group\u2019s progress in sustainability and its alignment with best international industry practices.<\/p>\n<p data-start=\"5081\" data-end=\"5303\">We would also like to acknowledge the work of the teams who made this achievement possible, reflecting continuous efforts to improve processes, strengthen transparency, and move towards increasingly responsible management.<\/p>\n<p data-start=\"5305\" data-end=\"5532\" data-is-last-node=\"\" data-is-only-node=\"\">At MaserGrup, we will continue to promote a business vision based on innovation, sustainability, and shared value creation, convinced that economic development must always go hand in hand with social and environmental progress.<\/p>\n<p data-start=\"5305\" data-end=\"5532\" data-is-last-node=\"\" data-is-only-node=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-5459 size-medium\" src=\"https:\/\/masergrup.com\/wp-content\/uploads\/2026\/05\/magnific_2915663304-257x300.jpeg\" alt=\"HUD0O5lgxiSyD2K$4O(&amp;Yi%H\" width=\"257\" height=\"300\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>At MaserGrup, the business group to which Fruselva belongs, we would like to highlight the achievement of the EcoVadis Silver Medal by our company specialized in food solutions for infant nutrition, in its very first sustainability assessment. This recognition places Fruselva in the 89th percentile globally, ranking among the top 15% of companies evaluated in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5452,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[42],"tags":[],"class_list":["post-5456","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fruselva-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MaserGrup celebrates Fruselva\u2019s EcoVadis Silver recognition as a boost to its sustainability strategy - MASERGRUP<\/title>\n<meta name=\"description\" content=\"At MaserGrup we value the EcoVadis Silver Medal awarded to our company specializing in food solutions for infant nutrition.\" \/>\n<meta name=\"robots\" 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