Last Friday, September 6th, TECNOL, part of the MaserGrup group, had the honor of celebrating the XXVIII edition of its Sales Seminar at our corporate headquarters. This event brought together our dedicated sales team, both at the central level and our representatives operating in various regions of Spain.
The day began with a warm welcome to all attendees and continued with an inspiring presentation by our special guest, David Baró. With a solid background in Information Science and Marketing, as well as extensive experience in renowned companies such as Nestlé, Volkswagen and Banco de Sabadell, David shared advanced sales techniques and valuable insights that motivated us to continue innovating and perfecting our strategies.
After this enriching talk, we spent the morning exploring in detail the new products recently developed by TECNOL. The presentations allowed us to delve deeper into the features and benefits of our new solutions, and also facilitated the exchange of experiences and knowledge among the members of our sales team. This dialogue was crucial to identify our customers’ needs and adjust our business strategies accordingly. The day concluded with a hands-on demonstration of the new products, allowing us to better understand their functions and applications.
The XXVIII Sales Seminar not only provided us with valuable training on our solutions, but also underscored the importance of staying ahead in a competitive environment. We are confident that the knowledge and skills acquired will have a positive impact on our results and our ability to meet our customers’ expectations.
These regular seminars are essential to deepen our product knowledge and foster direct communication between our team and our customers. They also provide an excellent opportunity to share experiences, discuss best practices and strengthen teamwork. To close the day, we enjoyed a joint lunch that reinforced our team spirit and allowed us to continue sharing meaningful moments.