At MaserGrup, we are especially proud to see how Miró Vermouth, one of our group’s most iconic brands, continues to strengthen its position as a reference in the world of wine and gastronomy. From October 9th to 12th, the brand was the main sponsor of the 15th edition of “Cambrils, Gateway to Wine Country”, one of the most notable wine and food events in the region.
Over four days, the Parc del Pescador in Cambrils hosted more than 70 exhibitors, tastings, cultural activities, and live music, attracting thousands of visitors eager to celebrate wine, tradition, and Mediterranean cuisine. In this vibrant setting, Miró Vermouth’s stand stood out as one of the fair’s highlights, offering tastings of its full vermouth range, paired with fresh oysters from Soho Sea Food, located at the Central Market of Reus — an exquisite combination that blended the essence of Reus vermouth with the taste of the sea.
The space also featured live music and a festive atmosphere, becoming a meeting point for those who wished to discover, taste, and enjoy vermouth culture in a warm and friendly environment.
At MaserGrup, we celebrate that Miró continues to support initiatives that connect territory, culture, and innovation, reinforcing its ties with Mediterranean gastronomy and with people who share a passion for the good life. Its participation in “Cambrils, Gateway to Wine Country” perfectly reflects the values that also guide our group: local roots, quality, and a continuous commitment to sustainable growth and regional development.
Through actions like this, we reaffirm our belief that the best way to grow is by doing so alongside our community, supporting brands like Miró Vermouth to continue carrying the name of Reus and its vermouth tradition even further.