by masergrup | Jul 15, 2025 | Miró-en
The historic vermouth brand Perucchi 1876 becomes part of the MaserGrup portfolio through its affiliate company Vermuts Miró, reinforcing the group’s commitment to excellence, tradition, and innovation in the food and beverage industry. With this operation,...
by masergrup | Jun 18, 2025 | Miró-en
At MaserGrup, we are especially proud to announce that Miró Vermouth, one of the brands within our group, was named a finalist for the Catalonia International Award, presented as part of the 2024 SME Awards, organized by PIMEC. The award ceremony took place on June...
by masergrup | Jun 9, 2025 | Miró-en
This past weekend marked another important milestone for our group. Miró Vermouth, one of MaserGrup’s most iconic brands, was proud to be the official sponsor of the 15th edition of Reus Viu el Vi, the region’s leading wine fair held at Parc de Sant Jordi in Reus. At...
by masergrup | May 15, 2025 | Miró-en
In line with the evolution of consumer habits and the growing interest in health and wellness, Miró Vermouth, a brand belonging to MaserGrup, has presented Miró Zero, a new range of alcohol-free aperitifs that combines tradition, elegance and flavor with a modern and...
by masergrup | May 7, 2025 | Miró-en
Miró Vermouth, emblematic brand of the territory and member of the MaserGrup group, adds a new ambassador in Reus: Xavier Pàmies, co-owner of the renowned Forn Sistaré. This new collaboration is born with the aim of strengthening ties with the local gastronomic fabric...
by masergrup | Apr 14, 2025 | Miró-en
At MaserGrup, we are proud to celebrate the remarkable performance of one of our most iconic brands: Miró Vermouth. The year 2024 brought significant achievements, reflecting the brand’s solid strategy and commitment to excellence. Miró closed the year with 6 million...