MaserGrup celebrates a new international success for one of the leading companies. Miró Vermouth has been awarded the World’s Best vermouth award at the 2026 World Drinks Awards in London thanks to its Miró Gran Reserva, one of the most prestigious competitions in the premium drinks sector internationally.
This recognition represents a historic milestone for Miró Vermouth and highlights the success of the strategic commitment promoted since joining MaserGrup in 2020, based on innovation, internationalization, quality and the development of high added value products.
The announcement was made public during the international World Drinks Awards gala held at the Waldorf Hilton in London, where an independent jury made up of leading experts chose Miró Gran Reserva as the best global proposal in its category.
For MaserGrup, this award is much more than recognition for a product. It is confirmation that the combination of tradition, talent, investment and business vision allows us to compete successfully in the most demanding international markets.
Miró Gran Reserva is the result of a long process of elaboration and aging in French oak barrels, which results in a vermouth of great aromatic complexity, personality and elegance. Its excellence had already been previously recognized with different national and international awards, among which the Best Vermouth of Catalonia at the Vinari 2025 Awards stands out.
This new success also reinforces Reus’s positioning as one of the historical capitals of vermouth and contributes to projecting internationally a sector closely linked to the economic and cultural identity of the territory.
From MaserGrup we would like to congratulate the entire Miró Vermouth team for their dedication, professionalism and commitment to excellence. This award is the result of many years of work and a determined commitment to continue growing a century-old brand without renouncing its origins or values.
The distinction, World’s Best, obtained at the World Drinks Awards 2026, consolidates Miró Vermouth as one of the benchmark brands in the sector on a global scale and reaffirms MaserGrup’s strategy of promoting companies capable of generating value, innovation and international projection from the territory.