by masergrup | May 15, 2025 | Miró-en
In line with the evolution of consumer habits and the growing interest in health and wellness, Miró Vermouth, a brand belonging to MaserGrup, has presented Miró Zero, a new range of alcohol-free aperitifs that combines tradition, elegance and flavor with a modern and...
by masergrup | May 7, 2025 | Miró-en
Miró Vermouth, emblematic brand of the territory and member of the MaserGrup group, adds a new ambassador in Reus: Xavier Pàmies, co-owner of the renowned Forn Sistaré. This new collaboration is born with the aim of strengthening ties with the local gastronomic fabric...
by masergrup | Apr 14, 2025 | Miró-en
At MaserGrup, we are proud to celebrate the remarkable performance of one of our most iconic brands: Miró Vermouth. The year 2024 brought significant achievements, reflecting the brand’s solid strategy and commitment to excellence. Miró closed the year with 6 million...
by masergrup | Mar 26, 2025 | Miró-en
At MaserGrup we celebrate a new success of Miró Vermouth, one of the emblematic brands of our business group, which has achieved a great recognition at the Vinari Awards for Vermouth 2025. This distinction reaffirms its position as a benchmark in the sector, standing...
by masergrup | Mar 24, 2025 | Miró-en
Last Sunday, March 23, Miró Vermouth, a company in the MaserGrup group, actively participated in the solidarity day “Xuts per l’ELA”, organized by Cambrils Unió in collaboration with Swim for ELA. This sporting event had as its objective the collection of funds for...
by masergrup | Mar 13, 2025 | Miró-en
Montse Caelles joins the Miró Vermouth management team in the areas of marketing, human resources, institutional relations and sales, joining the current management team headed by Gerard Serral. With extensive experience in communication and brand strategy, Montse...