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Miró presents Zero: alcohol-free innovation for a healthy aperitif

Miró presents Zero: alcohol-free innovation for a healthy aperitif

by masergrup | May 15, 2025 | Miró-en

In line with the evolution of consumer habits and the growing interest in health and wellness, Miró Vermouth, a brand belonging to MaserGrup, has presented Miró Zero, a new range of alcohol-free aperitifs that combines tradition, elegance and flavor with a modern and...
Miró Vermouth incorporates Xavier Pàmies, of Forn Sistaré, as new ambassador in Reus

Miró Vermouth incorporates Xavier Pàmies, of Forn Sistaré, as new ambassador in Reus

by masergrup | May 7, 2025 | Miró-en

Miró Vermouth, emblematic brand of the territory and member of the MaserGrup group, adds a new ambassador in Reus: Xavier Pàmies, co-owner of the renowned Forn Sistaré. This new collaboration is born with the aim of strengthening ties with the local gastronomic fabric...
Miró Vermouth celebrates a successful year with MaserGrup

Miró Vermouth celebrates a successful year with MaserGrup

by masergrup | Apr 14, 2025 | Miró-en

At MaserGrup, we are proud to celebrate the remarkable performance of one of our most iconic brands: Miró Vermouth. The year 2024 brought significant achievements, reflecting the brand’s solid strategy and commitment to excellence. Miró closed the year with 6 million...
Miró Vermouth, a benchmark at the Vinari 2025 Awards: the best vermouth in Catalonia

Miró Vermouth, a benchmark at the Vinari 2025 Awards: the best vermouth in Catalonia

by masergrup | Mar 26, 2025 | Miró-en

At MaserGrup we celebrate a new success of Miró Vermouth, one of the emblematic brands of our business group, which has achieved a great recognition at the Vinari Awards for Vermouth 2025. This distinction reaffirms its position as a benchmark in the sector, standing...
MaserGrup supports the solidarity day “Xuts per l’ELA”

MaserGrup supports the solidarity day “Xuts per l’ELA”

by masergrup | Mar 24, 2025 | Miró-en

Last Sunday, March 23, Miró Vermouth, a company in the MaserGrup group, actively participated in the solidarity day “Xuts per l’ELA”, organized by Cambrils Unió in collaboration with Swim for ELA. This sporting event had as its objective the collection of funds for...
Montse Caelles joins the Miró Vermouth management team, an important addition for the growth of the brand

Montse Caelles joins the Miró Vermouth management team, an important addition for the growth of the brand

by masergrup | Mar 13, 2025 | Miró-en

Montse Caelles joins the Miró Vermouth management team in the areas of marketing, human resources, institutional relations and sales, joining the current management team headed by Gerard Serral. With extensive experience in communication and brand strategy, Montse...
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Entradas recientes

  • Laying of the First Stone for the Reconstruction of the Casa Navàs Tower
  • MaserGrup participates in the Tarragona Job Fair
  • MaserGrup celebrates Miró Vermouth’s participation in SAVI
  • Miró expands internationally through the Reverse Vermouth Trade Mission with the Reus Chamber of Commerce
  • Tecnol Urban, a MaserGrup company, showcases innovation and sustainability solutions at Municipalia 2025

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GROUP

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