On June 4 and 5, Tecnol, a company within MaserGrup, held its 29th Sales Convention, a strategic event that brought together professionals from across its commercial network to share knowledge, review results, and align the challenges and opportunities that will shape the coming months.
More than a corporate gathering, this convention represents one of the fundamental pillars of MaserGrup’s business culture: a continuous commitment to people, ongoing training, innovation, and sustainable growth. These values are deeply embedded in the Group’s DNA and are reflected throughout all its companies.
During the event, attendees had the opportunity to gain deeper insight into the company’s evolution, review the results achieved during the first months of the year, and share a common vision regarding the challenges of an increasingly dynamic and competitive market. The convention also served as a platform to introduce new commercial tools, strategic initiatives, and innovative solutions that will continue to strengthen Tecnol’s position across its different business areas.
One of the highlights of the event was the strong focus on professional development. Through a variety of training sessions and specialized presentations, team members were able to expand their knowledge, exchange experiences, and acquire new skills to continue delivering excellence to customers and partners.
In this regard, the participation of renowned sales expert Mónica Mendoza provided valuable insights into emerging commercial challenges and the importance of continuous adaptation in rapidly evolving business environments.
Innovation also played a leading role throughout the convention. Tecnol presented new developments within its Technics and Urban divisions, reaffirming its commitment to creating solutions that add value to the market and address the current needs of companies, public administrations, and professionals.
At MaserGrup, events such as this are regarded as key tools for strengthening a corporate culture built on collaboration, shared knowledge, and continuous improvement. People’s talent, adaptability, and daily commitment are essential factors in driving the Group’s growth and successfully facing future challenges.
The 29th Sales Convention concluded with a clear message: continue moving forward with ambition, strengthen teamwork, and maintain innovation as a driving force for development. This shared vision enables MaserGrup to continue growing in a solid, sustainable manner while creating value for customers, partners, and society.